Technology
Insight
Read the insights of those who breathe daily in the world of digital
Insights have roots in our days, we observe reality we experience and propose to you our vision, because you can easier navigate.
Our people expertise and their looks to allows you to understand who we are and how we work.
Among the articles you can find: tech’s latest news, our point of view on themes from innovation world, case studies, focus on people and market.
Technology
Did They Kill Magento?
After Adobe's acquisition of Magento, two sister platforms emerged with different targets and purposes.
Vision
Onboarding: how to keep talent locked in a safe
From group selfies to virtual scavenger hunts, engaging onboarding can be the creative answer to lowering turnover.
Vision
Digital Music Distribution: Who Gets Paid and How Royalties Work
In the age of streaming, the royalty system determines who benefits from the consumption and distribution of musical works. Artists, labels, and platforms are part of a complex financial compensation system.
Vision
The Office of the Future: The Evolution of Workspaces
From the 1960s to 2050, a journey through time exploring the evolution of offices: from the first open spaces to virtual reality.
Technology
CAPTCHA, I Swear I'm Not a Robot
From optical interpretation to ReCAPTCHA: the evolution of CAPTCHA technology, its functioning, and the contribution of artificial intelligence.
Vision
Who is the Artist? Artificial Intelligence and Copyright
Who owns the rights to works created by algorithms? Does the use of generative AI violate copyright laws?
Technology
CMS 2048
From their role in facilitating work, to adapting to emerging challenges, to forecasting for the near future. Everything you need to know about Content Management Systems.
Technology
Salesforce Commerce Cloud: the solution for big numbers
From personalized experiences to multichannel solutions: the benefits of Salesforce Commerce Cloud
Vision
Corporate Culture: How Much Do You Really Know?
Between past and present, the evolution of corporate culture intertwines with a growing awareness of its social responsibility
Academy
Human Resources and Artificial Intelligence: the AIring project
AIring aims to simplify HR processes with AI, automating tasks and procedures within the human resources department.
Vision
Value Proposition in the Era of Artificial Intelligence
The artificial intelligence and new technologies have reshaped the processes of digital transformation. So, what does it mean to assist businesses in this transition today?
Technology
Chatbots don't go on vacation
From early chats to artificial intelligence, exploring all the advantages of chatbot technology
Vision
Cookie Revolution in the Era of Online Privacy
In the frantic race to balance marketing and privacy, cookies and the GDPR take center stage, while creative solutions emerge as key pillars of successful marketing.
Vision
Memoirs of a Copywriter defeated by AI
In a not-so-distant future, a former copywriter reminisces about the years when ChatGPT became a global phenomenon and creative professions began to waver.
Academy
Blockchain: a personal project
How far can Blockchain technology go in simplifying our lives? Full-Stack developer Manuel Savà sheds light on this question as he shares the narrative behind his thesis project, the "University Blockchain System."
Vision
The Netiquette of a digital illustrator
Nearly 30 years after the first Netiquette, what should the rules be for web use? Based on the experience of Armando Borrelli - a creative graphic designer at HRM Group - here is his personal illustrated Netiquette.
Vision
Virtual Worlds and Metaverse in the early days of the Internet
In the 1990s, well before Mark Zuckerberg and Facebook, the concept of a life connected to virtual reality was already part of the collective imagination, and it was much more similar to the present-day reality than you might imagine
Technology
SAP Commerce Cloud: our experience
We had the chance to work with SAP Commerce Cloud in the last months. This experience prompted us to write down a couple of considerations regarding the platform (how it works, the advantages, the possible improvements, and its market positioning). This short reading is suitable for all levels: no need to be a WebDev to follow through and discover more about SAP!
Academy
Corporate communication in the Digital Era
Corporate communication is the link between a company and its ecosystem. Let's discover its characteristics, roles and objectives.
Academy
How labour market has changed in the last few years
The last years redrawn our priorities map and the way we approach our jobs.
Academy
Work and school between self and distance learning
Precious allies of enterprises and educational establishment during pandemic. How does they work? And, above all, what remained of them nowadays?
Vision
UX and UI design: innovations and latest technologies
New needs mean new answers. Let us find out the innovations in UX and UI design world.
Technology
The e-commerce of the future
The e-commerce of the future and new technologies: Live Shopping and Metaverse