Insight

Read the insights of those who breathe daily in the world of digital

Insights have roots in our days, we observe reality we experience and propose to you our vision, because you can easier navigate.

Our people expertise and their looks to allows you to understand who we are and how we work.

Among the articles you can find: tech’s latest news, our point of view on themes from innovation world, case studies, focus on people and market.

Web designer and web developer: lost in translation

Vision

Web designer and web developer: lost in translation

Why be influenced by related professions? The boundaries between front-end development and web design are becoming increasingly blurred, giving rise to shared tools and languages.

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Influencer Marketing and Success Stories for Standout Holiday Campaigns

Technology

Influencer Marketing and Success Stories for Standout Holiday Campaigns

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Onboarding: how to keep talent locked in a safe

Vision

Onboarding: how to keep talent locked in a safe

From group selfies to virtual scavenger hunts, engaging onboarding can be the creative answer to lowering turnover.

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Digital Music Distribution: Who Gets Paid and How Royalties Work

Vision

Digital Music Distribution: Who Gets Paid and How Royalties Work

In the age of streaming, the royalty system determines who benefits from the consumption and distribution of musical works. Artists, labels, and platforms are part of a complex financial compensation system.

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CAPTCHA, I Swear I'm Not a Robot

Technology

CAPTCHA, I Swear I'm Not a Robot

From optical interpretation to ReCAPTCHA: the evolution of CAPTCHA technology, its functioning, and the contribution of artificial intelligence.

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Who is the Artist? Artificial Intelligence and Copyright

Vision

Who is the Artist? Artificial Intelligence and Copyright

Who owns the rights to works created by algorithms? Does the use of generative AI violate copyright laws?

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Salesforce Commerce Cloud: the solution for big numbers

Technology

Salesforce Commerce Cloud: the solution for big numbers

From personalized experiences to multichannel solutions: the benefits of Salesforce Commerce Cloud

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Corporate Culture: How Much Do You Really Know?

Vision

Corporate Culture: How Much Do You Really Know?

Between past and present, the evolution of corporate culture intertwines with a growing awareness of its social responsibility

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Value Proposition in the Era of Artificial Intelligence

Vision

Value Proposition in the Era of Artificial Intelligence

The artificial intelligence and new technologies have reshaped the processes of digital transformation. So, what does it mean to assist businesses in this transition today?

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Chatbots don't go on vacation

Technology

Chatbots don't go on vacation

From early chats to artificial intelligence, exploring all the advantages of chatbot technology

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Memoirs of a Copywriter defeated by AI

Vision

Memoirs of a Copywriter defeated by AI

In a not-so-distant future, a former copywriter reminisces about the years when ChatGPT became a global phenomenon and creative professions began to waver.

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Blockchain: a personal project

Academy

Blockchain: a personal project

How far can Blockchain technology go in simplifying our lives? Full-Stack developer Manuel Savà sheds light on this question as he shares the narrative behind his thesis project, the "University Blockchain System."

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Virtual Worlds and Metaverse in the early days of the Internet

Vision

Virtual Worlds and Metaverse in the early days of the Internet

In the 1990s, well before Mark Zuckerberg and Facebook, the concept of a life connected to virtual reality was already part of the collective imagination, and it was much more similar to the present-day reality than you might imagine

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SAP Commerce Cloud: our experience

Technology

SAP Commerce Cloud: our experience

We had the chance to work with SAP Commerce Cloud in the last months. This experience prompted us to write down a couple of considerations regarding the platform (how it works, the advantages, the possible improvements, and its market positioning). This short reading is suitable for all levels: no need to be a WebDev to follow through and discover more about SAP!

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How labour market has changed in the last few years

Academy

How labour market has changed in the last few years

The last years redrawn our priorities map and the way we approach our jobs.

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Work and school between self and distance learning

Academy

Work and school between self and distance learning

Precious allies of enterprises and educational establishment during pandemic. How does they work? And, above all, what remained of them nowadays?

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The e-commerce of the future

Technology

The e-commerce of the future

The e-commerce of the future and new technologies: Live Shopping and Metaverse

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